We use 3rd party analytic and advertising tools/partners which are listed in this document bellow.
Google Analytics is a web and app analytics service. On this website, the controller has integrated the component of Google Analytics (with the anonymizer function). Web analytics is the collection, gathering, and analysis of data about the behavior of visitors to websites. Web analytics are mainly used for the optimization of a website and in order to carry out a cost-benefit analysis of Internet advertising. Users data are stored 50 months, aggregated data are stored without limit.
Google AdWords. On this website, the controller has integrated Google AdWords. Google AdWords is a service for Internet advertising that allows the advertiser to place ads in Google search engine results and the Google advertising network. Google AdWords allows an advertiser to pre-define specific keywords with the help of which an ad on Google’s search results only then displayed, when the user utilizes the search engine to retrieve a keyword-relevant search result.